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LIONS Advisory
Creativity drives Growth.
At LIONS Advisory, we know Lion-winning work is four times more effective than non-winning work on average. The work and analysis of leading academics and practitioners like Byron Sharp, Les Binet and the IPA make the case even stronger. Creative excellence builds brands, and drives growth.
But many CMOs still ask: ‘How do we set the foundations for great creativity to break through and drive growth in our organisations?’
Our creative brand transformation programme reveals the key factors for success. Facilitating your journey through culture, capabilities, confidence and core ideas – and helping you cement your status as a creative brand leader in the making.
Share your views on the industry
The State of Creativity survey is the biggest impartial and unfiltered snapshot of the creative industry. We’re asking everyone in the business of creativity, at all levels and sectors, to share their insights on the industry’s landscape by contributing to the State of Creativity 2025.
Complete the survey to have your say on what the creative industry looks like in your region, sector and speciality – now, and for 2025. As a thank you, you’ll be entered into a prize draw to win a Cannes Lions Festival 2025 Classic Pass, Digital Pass or a 12-month subscription to The Work.
The Official Cannes Lions Festival Digest 2024
Inspire your team with the official Cannes Lions Festival Digest, your custom Festival wrap-up presented in-person by LIONS Advisory experts. This unsurpassed deepdive will take you and your company into the core trends, themes and insights from the 2024 Cannes Lions Festival.
A new report on creative leadership in business transformation
by LIONS Advisory and Deloitte Digital
Successful creative business transformation can take you from being a great company to being a generational one. But what are the principles behind it, and how can you become a leader that embeds them into your business? This Report will teach you the common approaches, strategies, and tactics that business leaders have used to unlock creativity within their organisations.
LIONS Briefings
Whether you’re looking to build a case for creativity that results in investment, or you need to discern best practice and trends in creative excellence, our briefings have you covered.
They are the result of extensive research from our in-house team who connect with 1,500+ people in the creative industry each year. Choose the briefing theme that correlates with your challenge and our experts will deliver a workshop to perfectly align and troubleshoot your obstacles.
LIONS Training
LIONS TRAINING supports companies focused on upskilling their teams to drive long-term performance. Members will work through a series of bespoke and innovative applied learning experiences to effectively develop and grow their creative capabilities.
Training includes:
- Workshops - A series of interactive workshops and programmes that decode creativity
- Mindscapes - A future-proofing solution for creative thinking which leverages a best practice framework in your team’s processes
- Curated - A highly focused program for teams attending Cannes Lions, Cannes Lions Live or LIONS Live, designed to help get the most out of the experience.
LIONS Advisory
Through our advisory practice, we work with a select number of partners annually on creative transformation projects, designed to embed creativity at the core of their marketing organization.
We partner with a roster of esteemed industry leaders to deliver bespoke programmes which transform marketing organizations, enabling them to turbo charge growth and unlock innovation. Our programme centers around building capabilities, processes, leadership and strategic partnerships.
